The Inhouse Creative » books http://theinhousecreative.com Working as a creative in the corporate world. Mon, 16 Nov 2009 04:08:29 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Book Report: Slide:ology http://theinhousecreative.com/2008/10/06/book-report-slideology/ http://theinhousecreative.com/2008/10/06/book-report-slideology/#comments Tue, 07 Oct 2008 05:13:20 +0000 kpotis http://theinhousecreative.com/?p=673

I Have Seen The Light.

Why in the world has it taken this long to bring out a great book on presentation design?! Is it because we all avoid slide work like the plague? Is it because real designers don’t “do” slides? Or is it just a misunderstood medium?

Enter into the picture Nancy Duarte and her beautiful new book, Slide:ology: The art and science of creating great presentations. (Nancy’s firm created Al Gore’s Oscar-winning presentations for An Inconventient Truth)

Here’s what Presentation Zen author Garr Reynolds had to say in a recent review, “…(it’s) my favorite presentation book of all time”—that’s a significant endorsement considering his book’s huge popularity.

From his review:

Slide:ology is practical, it’s highly visual, and it’s beautiful. I love this book. Slide:ology should come bundled with every copy of PowerPoint or Keynote ever sold from now on. I received a draft copy about three months ago that blew me away — the final product is even better than I expected. I just got my copy over the weekend. At 274 pages, the book is meaty without being bloated. This book is not the last word on presentation, but it’s the best book on the art (and science) of creating and delivering presentations with the help of multimedia written to date. Period.

And I need to mention they have a great site, blog and mini-library of downloadable PowerPoint slides from the book case studies?

Source: Thank you Rachel Nussbaum & Presentation Zen
]]> http://theinhousecreative.com/2008/10/06/book-report-slideology/feed/ 81 Book pre-report: In-House Design in Practice http://theinhousecreative.com/2008/08/06/book-pre-port-in-house-design-in-practice/ http://theinhousecreative.com/2008/08/06/book-pre-port-in-house-design-in-practice/#comments Thu, 07 Aug 2008 01:09:30 +0000 kpotis http://theinhousecreative.com/?p=44
In-House Design In Practice
I purchased In-House Design In Practice: Real-World Solutions for Graphic Designers by Cathy Fishel. It’s exciting to see more interest and design outlets for inhouse work. AIGA and DMI both have inhouse-specific content on their sites now. And of course GD USA and HOW magazines have done a fantastic job of casting some light on the inhouse design department caves with their American Inhouse Design Awards,  In-HOWse Designer Conference and In-HOWse Design Awards issue.

Here’s what I found on Cathy.

Cathy Fishel has written and edited for graphic designers, ad agencies and allied organizations for more than 20 years. Former editor of Step magazine and Dynamic Graphics magazine, she is a contributing editor for PRINT magazine and is editor of LogoLounge.com.

In-House Design in Practice presents case studies of Tim Hale from Fossil, Michael Lejeune of Metro (The Los Angeles County Metropolitan Transportation Authority), Nickelodeon, Virgin Atlantic, Whirlpool and 15 or 20 others.

I’ve only read the first few pages but I’m really interested in digging deeper into this book. I’ll report back in a future posting.

Anyone else read the book? (leave a comment or email me)

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